The Blue Zone

And a good ? too! Seems it would help in the long run, but the short term, who knows? Jon? lol

That's a great question ... one I had planned to put to our other national analysts in a free feature I hope to roll out this week.

I think in the last 2-3 years we've started seeing the ESPN exposure and superior entertainment product have a cumulative effect in prospects really favoring the SEC brand. I think the gap is only going to widen.